Instructor’s manual to accompany Essentials of marketing

Watch the video Suburban Regional Shopping Malls: Can the Magic Be Restored?  (Links to an external site.)from McGraw-Hill.

According to Perreault, Cannon, & McCarthy (2021) from the course textbook’s Video Instructor’s Manual, “this video focuses on the current problems of suburban regional and superregional shopping centers. Southdale Center located in suburban Minneapolis is considered to be the prototype for most of the suburban regional and superregional shopping malls built during the second half of the twentieth century. Southdale opened in 1956 and featured 70 retail tenants in an 800,000 square foot enclosed, climate-controlled mall, anchored by two department stores.

The suburban regional shopping mall and their department store anchors enjoyed great success for almost 50 years. However, in the final decade of the twentieth century, they began to experience problems: competition (direct and indirect), industry overcapacity (retail space), a decline of the department store, and changes in shopping behavior. Strategies for turning around regional and superregional shopping centers include renovation, re-tenanting, entertainment, and zonal merchandising. The need to create an appealing, exciting shopping center that stimulates social activity is the key to revitalizing traditional malls. However, some suburban regional shopping centers will not survive. In fact, some have already been “decommissioned.” At the end of the segment, Rolling Acres Mall in Akron, OH, is shown as an example of a shopping center in trouble.

The video features interviews with several shopping center developers: Yaromir Steiner, CEO of Steiner & Associates, Bob Gorman, CSM, Area Manager of Greenwood Park Mall, Simon Property Group, Les Morris, Manager, Corporate Public Relations, Simon Property Group, Mike Leonard, COO. The Hogan Group, and Glen Hogan, President/CEO, The Hogan Group” (Perreault, Cannon, & McCarthy, 2021).

For this case study, you will need to address the following:

  1. Imagine yourself as the manager of a struggling local suburban regional shopping mall (select a specific struggling regional mall that you are familiar with). What do you think the mall should do to improve its performance? (Hint: Firmly establish the problem before recommending treatments.)
  2. What shopping trends do you foresee over the next 10 years? How might these trends affect suburban regional shopping malls?
  3. What new retail concepts can you identify? How might you learn about more? What strategies do you suggest for learning about new retail concepts? (Perreault, Cannon, & McCarthy, 2021)
  4. For each prompt, please include evidence to support your position. Marketing decisions and strategies should be evidence-based. You may find it helpful to review Module 1 when you complete this assignment. (Hint: Allow the concept of value to direct your thinking. Marketers should not recommend strategies without first understanding the problem and the value the target market seeks.)

**** VERY IMPORTANT: This assignment requires extensive research. Completing this assignment involves more than summarizing the case or video presentation. Remember, effective marketing strategies must be designed to add value to the target market. When completing this assignment, students should demonstrate the needs of the target market and craft strategies that will satisfy the target market’s needs. Major marketing decisions should not be based on assumptions, instincts, or guesswork. Major marketing decisions should be rooted in evidence and facts. Therefore, it is critically important that students include a wealth of evidence to support how the target market derives value and how student-generated recommendations will provide the benefits sought by the target market. Remember to cite your sources in the body of your paper and include a reference page. Please identify and focus on one specific regional mall instead of regional malls in general. DO NOT simply repeat the information presented in the accompanying video. Conduct your own research to determine the problems your selected regional mall are experiencing, and your solutions should be based on satisfying consumers’ needs.

Formatting

The body of your APA-formatted case study must be 2 to 5 pages double-spaced. The page count does not include the cover page, reference page, or any other charts, graphs, or tables.  Body content in excess of 5 pages will not be considered for grading purposes. An abstract is not required. Do not use first or second person pronouns in your paper. Your report should include a cover page, rich citations in the body of your paper, a reference page, and must include the following:

  • Introduction: The introduction should introduce the topic to readers or provide enough background information so readers can understand the context of the paper. Although introductions should be included, do not use the heading, “Introduction.” The beginning is assumed to be the introduction. The title of your paper should be the first heading used.
  • Content: The content should address each question with thoughtful, in-depth consideration reflecting both proper use of course terminology and additional original thought. Include a descriptive heading for each of the three primary questions. Do not use the questions themselves as headings. Please remember to cite your sources in the body of your paper and include a reference page.
  • Conclusion: The conclusion should revisit key points or perhaps discuss future implications of the topics discussed in the paper. Using the heading “Conclusion” signals to readers that the document is ending. Think of the conclusion as your opportunity to remind the reader of the one most important point from each of the three prompts above (one important point per prompt – three points in total).

Reference

Perreault, W. D. Jr., Cannon, J. P., & McCarthy, E. J. (2021). Instructor’s manual to accompany Essentials of marketing: A marketing strategy planning approach 17th edition. McGraw-Hill

 

Order a Similar Paper

Research Paper – Emerging Threats & Counter Measure

Research Paper – Emerging Threats & Counter Measure

Contingency Planning

Contingency planning is a risk mitigation process for developing back-up plans in anticipation of events (scenarios) that might disrupt ‘business as usual’. Business continuity planning is an expanded version of contingency planning that typically encompasses a more comprehensive and extended response plan for getting back to ‘business as usual’. In a well-formatted, highly-detailed research paper, address the need to contingency planning, ensuring to address the following items:

· Benefits of scenario events/planning.

· Questions to consider when implementing scenario planning.

· The common types of scenario planning.

 

Your paper should meet these requirements:

Be approximately four to six pages in length, not including the required cover page and reference page.

Follow APA 7 guidelines. Your paper should include an introduction, a body with fully developed content, and a conclusion.

 

Read the following learning materials. Margherita, A., & Heikkilä, M. (2021).  Business continuity in the COVID-19 emergency: A framework of actions undertaken by world-leading companies. Business horizons, 64(5), 683-695. Swanson, M., Bowen, P., Phillips, A. W., Gallup, D., & Lynes, D. (2010).  NIST Special Publication 800-34, Rev. 1, Contingency Planning Guide for Federal Information Systems. Swanson, P. Bowen, AW Phillips, D. Gallup, D. Lynes.–2010.–149 p, 17.

Need 5 pages on GDPR research paper. Atleast 6 scholarly articles. 

Need 5 pages on GDPR research paper. Atleast 6 scholarly articles.

Following as the structure of the paper

Structure your paper as follows:

a. Cover page

b. Overview describing the importance of the research topic to current business and professional practice in your own words.

c. Purpose of Research should reflect the potential benefit of the topic to the current business and professional practice and the larger body of research.

d. Review of the Literature summarized in your own words.

e. Practical Application of the literature. Describe how your findings from the relevant research literature can shape, inform, and improve current business and professional practice related to your chosen topic.

f. Conclusion in your own words

g. References formatted according to APA style requirements

The paper should be in APA 7th edition format

 

 

Order a Similar Paper

Discussion 1 – InfoTech Import in Strat Plan

Discussion 1 – InfoTech Import in Strat Plan

In your initial post, answer the following questions about IT Project Management. In addition to your course textbook (chapter 11), utilize the UC library for information and examples.

What is a project, and what are its main attributes? How is a project different from what most people do in their day-to-day jobs? Discuss the importance of top management commitment and the development of standards for successful project management. Provide examples to illustrate the importance of these items based on your experience on any type of project. Discuss the unique challenges that an IT project presents.

350-400 Words

Text-Book

Title: Managing and Using Information Systems

ISBN: 9781119560562

Authors: Keri E. Pearlson, Carol S. Saunders, Dennis F. Galletta

Publisher: John Wiley & Sons

Publication Date: 2019-12-05

 

Readings:

Clark, Duckham, M., Guillemin, M., Hunter, A., McVernon, J., O’Keefe, C., Pitkin, C., Prawer, S., Sinnott, R., Warr, D., & Waycott, J. (2018).  Advancing the ethical use of digital data in human research: challenges and strategies to promote ethical practice. Ethics and Information Technology, 21(1), 59–73. Milutinovic, & De Decker, B. (2016).  Ethical aspects in eHealth – design of a privacy-friendly system.  Journal of Information, Communication & Ethics in Society (Online), 14(1), 49–69. Jenkin, Chan, Y. E., & Sabherwal, R. (2019).  Mutual Understanding in Information Systems Development: Changes Within and Across Projects. MIS Quarterly, 43(2), 649–671.

 

Order a Similar Paper

Research/find a minimum at least 6, different peer- reviewed articles on your topic

Research/find a minimum at least 6, different peer- reviewed articles on your topic

Structure your paper as follows:

a. Cover page

b. Overview describing the importance of the research topic to current business and professional practice in your own words.

c. Purpose of Research should reflect the potential benefit of the topic to the current business and professional practice and the larger body of research.

d. Review of the Literature summarized in your own words.

e. Practical Application of the literature. Describe how your findings from the relevant research literature can shape, inform, and improve current business and professional practice related to your chosen topic.

f. Conclusion in your own words

g. References formatted according to APA style requirements

The paper should be in APA 7th edition format

IT should be atleast 5 pages not including cover and references

 

Order a Similar Paper

 

proposal and Research paper

To write a proposal and Research paper, you need to attention to the following points: Generally, start with an overview or a background about the problem that you want to solve. But before writing a background, you need to understand the problem then try to find an answer or a solution for that.

Background: Security issues in eCommerce are causing a lot of damage to businesses such as financial and their reputation. the attacks on e-commerce website are gowning gradually for more that 30% of the total e-commerce websites from small to large businesses.So, the first step would be:

Step-1: Finding a problem (what is the function of the writing the proposal)

We need to have a problem then we can suggest various ways to answers it or suggest a method to resolve the issue. In this case, you need to answer, <What do you want to do?> that means <What is the problem that you want to solve it?> for example, we have a security problem on client-server architecture based on E-commerce structure, such as the security and privacy of online transactions, including

  • Denial of Service, (DoS)
  • Unauthorized access,
  • Malicious Alterations to websites,
  • Theft of customer information,
  • Damage to computer networks,
  • Creation of counterfeit sites.

Step-2: Method and Solution

We need to focus on the problem and find a solution or a way to answer to the problem, that means <How do you want to do your project?>for example, my method is to design a secure client and server architecture, so we can create or use an exiting model then find a solution for the above problems and how to minimize the vulnerability of this structure. That means to find a solution for each part of the problem.for example, in terms of DoS, the attackers stop authorized users from accessing a website, resulting in reduced functioning of the website.How the attackers doing DoS, or what’s the type of DoS attacks? the DoS attacks are based on Network, Protocol, Storage, Processor,…. We can consider using a password management, password encryption techniques, using multi-factor authentication, using security questions, creating a uniquid accessing for each device.In case of secure network, all we want to stop <zombie machines> or <devices> to access or make a requests to a service. then, we need to think about each DoS simulation and the method (for example in the network layer) that we want to work on it.

Step-3: Result and Analysis and outcome expectation

At this stage, we want to know <what would be the outcomes>, and <how we can validate/test the results>? So I expect to see your proposal that can present a problem and be able to write the answer to above questions and above steps in any format. You can write or make a flowchart and/or demonstrate step-by-step work actions, also creating a job duties for each member (optional).Let me know if you have any other questions,

 

 

Order a Similar Paper

Research Paper – InfoTech Import in Strat Plan

Research Paper – InfoTech Import in Strat Plan

This week, you have read about server virtualization and cloud computing. For your written assignment this week, complete a case study of the organization you work for (use a hypothetical or “other” organization if more applicable) that will address the following prompts:

· Describe the organization’s environment, and evaluate its preparedness for virtualization.

· Explain Microsoft (or another product) licensing for virtualized environments.

· Recommend a configuration for shared storage; make sure to discuss the need for high availability and redundancy for virtualization for the organization.

· Explain Windows Azure capabilities for virtual machines and managing a hybrid cloud, including Windows Azure’s Internet as a Service (IaaS) and storage capabilities

 

Your paper should meet the following requirements:

· Be approximately four to six pages in length, not including the required cover page and reference page.

· Follow APA7 guidelines. Your paper should include an introduction, a body with fully developed content, and a conclusion.

· Support your answers with the readings from the course and at least two scholarly journal articles to support your positions, claims, and observations, in addition to your textbook.

· Be clearly and well-written, concise, and logical, using excellent grammar and style techniques. You are being graded in part on the quality of your writing.

 

Text-Book

Title: Managing and Using Information Systems

ISBN: 9781119560562

Authors: Keri E. Pearlson, Carol S. Saunders, Dennis F. Galletta

Publisher: John Wiley & Sons

Publication Date: 2019-12-05

 

Week References:

Khelf, & Ghoualmi-Zine, N. (2018).  IPsec/Firewall Security Policy Analysis: A Survey. 2018 International Conference on Signal, Image, Vision and Their Applications (SIVA), 1–7.Carson, B., Romanelli, G.,

RESEARCH PAPER

RESEARCH PAPER

 

A carefully sourced, well written research paper is required. The topic of interest you select must be within the scope of the subject matter of this course – juvenile justice. This paper shall demonstrate scholarship, use of knowledge acquired in this and other relevant courses, and reflect the student’s insights and original thinking.

 

The paper will require substantial effort on your part and much of your semester must be devoted to completing a thorough empirical research literature review on your chosen topic. Your research paper will require you to gather data and information guided by your problem statement and principal research questions you hope to answer. Your final research paper will reflect the results of your formal review of the effectiveness of one or more functions, programs, and operational settings in the juvenile justice system. This review will be highly focused on outcomes as reported in the empirical research literature on your selected topic, documenting findings and conclusions from formal evaluation studies that have been successfully conducted. Put another way, it is anticipated that much of the research information you identify and review will be drawn from government reports, peer-reviewed academic journal articles, and reputable reference works that report on the results from evaluations of juvenile justice policies, programs, agencies and operations. You will be expected to formulate conclusions based on your review of the empirical research evidence, and, where appropriate, offer recommendations for future action and/or research based on the strength of the evaluation research evidence.

 

Based on conclusions reached and recommendations offered, you will provide a proposal with a plan to address problems and issues identified from your review. Proposals should link proposed goals and objectives to specific program activities you prescribe and the steps you would take or require be carried out to achieve them. Your proposal should also identify how you would measure outcomes and impact to determine whether your proposal could make a difference if it were to be implemented.

 

Much will depend on the results of your review of research studies especially evaluative research studies published in independent, professional, refereed journals in the behavioral sciences, book chapters, formal published governmental studies (NIJ, NSF, NIMH, BJS, etc.) and other reputable scientific sources. As you consider various sources, you should keep in mind that you can and should seek to apply the most current empirical research evidence (2015 through 2022) and focus on those studies which report on the effectiveness of juvenile justice policy, programs, practices and operating settings. Most highly prized will be those research papers which examine the impact of JJS policies, programs, practices and operating settings on juvenile delinquency, crime and criminal victimization.

 

Due Dates

 

A brief statement of the proposed research paper topic you wish to study should be written in the form of a researchable question. A draft statement of your research paper topic must be submitted in typed form for review no later than September 13, 2022 . Following review of research paper topics submitted, we will discuss selected topics in class and then you will be given the opportunity to amend, clarify or refine your research paper topic which must be submitted as a formal statement by September 27, 2022

 

detailed topic outline is to be prepared identifying the major elements you will be covering in your research paper and must be submitted in typed form for approval no later than October 18, 2022.

 

The draft of your research paper is due by no later than 5:00 pm on Friday, November 18, 2022. To receive instructor comments and feedback on a draft of your research paper you must deliver the draft in digital form before the above deadline

 

Research Papers must be submitted in final form by 5:00 PM Friday, December 2, 2022. Points will be deducted for papers submitted after this date (10 points will be deducted for each day your research paper is submitted late) which will result in a reduction in your grade. Papers will not be accepted after 11:59 PM, December 7, 2022.

 

Preparation and Format

 

Research paper topic proposalsresearch paper topic outlineand drafts and final versions of your research paper must be typed, with your name, course name and number, instructor’s name and title and the date and time submitted via canvas course site.

 

All papers must be written and follow APA format. All submissions must be in hard-copy, printed form AND in digital, electronic form (MS WORD 2016.) Final research papers must be at least 25 (but should not exceed 35) pages in length, not counting the title cover page, abstract, and research bibliography. Research papers must be double-spaced, with footnotes placed at the bottom of each page in citing sources, such as when making direct quotations from an empirical source. All research papers must have a research abstract on a separate page, followed by the title cover page, and an extensive research bibliography on a separate page or pages included at the end of the research paper .

 

Organization of Paper

 

Each paper must be organized in sections with major side captions identifying each of the following elements:

 

· Introduction and Statement of the Problem: Clear and concise statement of a specific JJS problem; including its scope, nature, seriousness, and persons impacted by the problem.

 

· Results in Brief: Summarize principal research findings drawn from your review of prior empirical research. This is where you present your key findings, organized in relation to each major research question or issue.

 

· Conclusions and Recommendations: State conclusions that may be reached based on logical interpretation of these research findings, conclusions that may be supported by the research findings and recommendations that may be warranted for action and/or further research.

 

 

· Proposal: Proposals are expected to address problems and issues identified from your review and based on valid interpretation of evaluation research findings that lead to conclusions on what and which evidence-based strategies work or have promise/potential for successfully addressing the problem;

 

· Program Design in the form of a logic model which links proposed goals and objectives you hope to achieve to specific evidence-based program activities you prescribe

 

· Program Plan that identifies steps you would take or require be carried out to achieve them as detailed “blueprints” as a “how-to” guide on how to implement your proposal

 

· Evaluation Component with Design that provides for monitoring program implementation and for a formal evaluation of your proposed program. The evaluation component should include an evaluation design, identifying research methods to be employed and data that will be needed to assess outcomes to determine the effectiveness and impact of your proposal were it to be adopted and implemented.

 

Do’s and Don’ts

 

In organizing the body of your paper , use major side captions and sub-captions to break up the sections or elements in the body of your paper. For example, DO use the following major captions in the body of your paper.

 

· INTRODUCTION AND STATEMENT OF THE PROBLEM

· RESULTS IN BRIEF

· CONCLUSIONS AND RECOMMENDATIONS

· PROPOSAL

· PROGRAM DESIGN

· PROGRAM PLAN

· EVALUATION COMPONENT WITH DESIGN

 

DO use sub-captions within each of these sections to organize and distinguish material that applies to different questions or issues under a major caption. Use of sub-captions also helps prevent run-on sentences and overly long paragraphs that might otherwise cause your reader to get lost or overwhelmed by detail. DO use tables, graphs, charts, illustrations, diagrams, photographs and other visual references that directly help in communicating your information. DO NOT use these as “filler” as “boilerplate” material to stretch the page length of your paper. DO use spell check and review grammar, sentence construction, and check for proper punctuation! It would be a smart idea to have a classmate or trusted friend read your paper or read it to you so that you may spot possible errors. If you intend to request help from the Reference Librarians and folks in the Writing Center, be sure to begin the effort early in the semester and be considerate of the significant demands that are being made on the time and good nature of those who are trying to help you.

 

DO NOT PROCRASTINATE! If you have not begun work on your paper by Fall Break you are at serious risk of difficulty completing your assignments.

RESEARCH PAPER FORMAT

 

Research papers must include the following eleven elements.

 

1. TITLE PAGE must include title of paper, name of course and course number, name of professor, date of submission, name of student author.

 

2. ABSTRACT provides a concise statement (up to 120 words) that identifies the topic, key word concepts expressed as questions or issues addressed, the central (or most important/significant) research findings, overall conclusion and key recommendation[footnoteRef:1] For this paper you would include a few words about your action strategy, program design and plan and provisions for evaluating program outcomes. The abstract is usually the last thing that you write. [1: Publication Manual, The American Psychological Association, Seventh Edition (2020)]

 

1.

2.

3. TABLE OF CONTENTS provides page references for each section of the paper making it easier for the reader to find or refer to specific sections. It also helps you stay in conformity with the paper format and keeping track of your cited sources.

 

3.

4. INTRODUCTION AND STATEMENT OF THE PROBLEM informs the reader with the subject and scope by providing clear and concise statement of the problem with specific questions and issues you will be addressing in the body of your paper. Tell the reader what specific research questions your paper is trying to answer. Tell the reader what specific issues your paper hopes to cover. Tell the reader what issues you will focus most of your attention upon and what important issues your paper will exclude and why? In this section you should include descriptive data and information that describes and defines the nature, scope and extent of the problem or issue your topic addresses. It also is the place where you introduce and summarize theories and principal assumptions you drew upon in your efforts to answer these questions and explain the issues you considered

 

5. RESULTS IN BRIEF provides a formal presentation of the principal research findings drawn from your review of prior empirical research . This is where you present key findings, organized in relation to each major question or issue, basing your arguments on logical interpretation of these research findings ( not your personal opinion!) Put another way, for each major question and issue, present a summary of the empirical evidence drawn from past research followed by your analysis and interpretation of the relevance and significance of the empirical research evidence for each specific research question or issue involved. If there are research questions or issues that you believe were not satisfactorily addressed by the empirical research literature, you may identify specific researchable questions that you believe warrant further study concerning this topic.

 

6. CONCLUSION(S) AND RECOMMENDATION(S) that can be made based upon the empirical evidence and your analysis. Recommendations offered, should include concrete actions intended to improve the effectiveness of the juvenile justice system’s effectiveness, especially those which address juvenile delinquency, crime and criminal victimization. Be sure to refer to the support, cited earlier in your paper, which forms the empirical basis for your arguments and informs your proposal concerning some policy, program, practice or JJS operating setting and/or any recommendations you have regarding future research on this topic. The conclusions and recommendations from your review become the basis for the next section of your paper — the Proposal

 

1.

2.

3.

4.

5.

6.

7. PROPOSAL identifies and articulates a specific strategy or strategies based on valid interpretation of research findings that lead to conclusions on what works or has promise/ potential for successfully addressing the problem if adopted as evidence-based practice. Proposals are expected to address problems and issues identified from your review and based on valid interpretation of evaluation research findings that lead to conclusions on what and which evidence-based JJS strategies work or have promise/potential for successfully addressing the problem.

 

7.

8. PROGRAM DESIGN – construct a program design in the form of a logic model which links proposed goals and objectives you hope to achieve to specific evidence-based program activities you prescribe In this section you draw on the results of your review and lay out a design for adoption of some a policy, program, practice or modification to a JJS operating setting. The program design identifies key elements (i.e., goals and objectives, inputs, processes, outputs, outcomes and intended impacts) that are part of the proposal you are recommending be undertaken. This will require you to think about specific problem(s) your recommended JJS program strategy is trying to address and solve. To do so you will need to give appropriate consideration and treatment to theory, research, and public policy opportunities and constraints that are relevant to achieving success if your proposal were to be adopted and implemented.

 

9. PROGRAM PLAN – The program plan identifies steps you would take or require be carried out to achieve them as detailed “blueprints” as a “how-to” guide on how to implement your proposal. In this section of your paper you will identify the steps that will need to be completed in linking together the elements of your program design to successfully implement the JJS program strategy you are recommending. This will require you to think about what specific tasks and activities will need to be carried out in order to make your program design a practical reality. One way to distinguish between program design and program plan is to think of the program design as setting the basic requirements and the program plan as a set blueprints that you will follow to construct the program according to design specifications using the program design elements as your basic building blocks.

 

 

10. EVALUATION COMPONENT WITH DESIGN – The evaluation component has two major parts – (a) monitoring program implementation and (b) a formal evaluation of your proposed JJS program strategy. In this section of your paper you will identify how and what will be monitored during implementation of your proposal, who will do the monitoring, how often, who will receive monitoring reports and what should be done as a result of what is found. The second part of your evaluation component – formal evaluation — should include an evaluation design, identify research methods to be employed and data that will be needed on measures, especially those that will be used to assess outcomes and determine the effectiveness and impact of your proposal were it to be adopted and implemented. One way to approach this is to consider how you will measure each of the objectives in the program design and how you would determine whether your JJS program strategy could make a difference in the problem (e.g., compare crime, delinquency and victimization rates before and after, or to some other setting, etc.) .

 

11. BIBLIOGRAPHY AND/OR REFERENCES – The paper will require reviewing current relevant empirical research literature and directly citing at least five (5) separate, independent, professional, refereed journal articles, book chapters, formal studies and other reputable sources from which empirical research findings were drawn in addressing and organizing your paper. Empirical research studies, data and information may be retrieved from reputable web sources but must be fully and accurately sourced. Newspaper articles, Wikipedia and similar sources are NOT acceptable references as one of the five (5) required cited sources. You will need to go to and use the library. So, go early and often!

Richard B. Groskin, Ph.D., Distinguished Professor Page 6 of 6

of Criminology and Criminal Justice Sciences

literature review

You will conduct a literature review (scholarly sources only) on Information Governance. You will determine how researchers have attempted to examine that issue by collecting data (you are not collecting data; just reporting on prior research).

As you read the literature, it will become apparent that there are multiple issues. Select one issue that stands out in the literature and address it. You must end up with at least five scholarly sources on which you will base your paper.

Format:

Your paper will include the following sections. Do not use any format other than an attached Microsoft Word file. Use a standard font style and size. A page in the body of your paper (other than the Cover, TOC, and References) is equivalent to approximately 250 words. In total, the body of your paper can range from a minimum of eight pages (2,000 words) to a maximum of 16 pages (4.000 words). The match percentage cannot exceed 20% (highly suggested to paraphrase sources).

Cover (1 page):

Include your name, course, and date.

Table of Contents (1-2 pages):

Use a Microsoft Enabled Table of Contents feature.

Background of the Problem (1-2 pages):

Describe the problem and elaborate on any previous attempts to examine that issue.

Research Questions (1-2 pages):

For the identified problem, discuss the research questions that were posed.

Methodology(-ies) and Design(s) (2-3 pages):

Discuss the methodology(-ies) (e.g., quantitative, qualitative) and design(s) (e.g., case study, survey) the researchers used. Describe some of the chosen populations.

Data Analysis (2-3 pages):

Discuss some of the findings.

Conclusions (1-2 pages):

Discuss some of the conclusions.

Professional Application (1-2 pages):

Discuss the relevance of the research to your own profession and/or career.

References (1-2 pages):

Include at least five scholarly references in APA format (all these must also be cited throughout your paper).

When we think of the healthcare delivery system and providing positive healthcare outcomes

When we think of the healthcare delivery system and providing positive healthcare outcomes for patients it is important to consider cultural competency throughout the organization. Respecting the beliefs and cultural customs of patients helps to reduce patient anxiety, improves communications processes, and aids in relationship building processes between patients and their caregivers. Organizations that recognize the value and importance of cultural diversity also recognize that cultural competence reduces disparities that are often found within the health care delivery system (e.g., use of certain words in each language and hand gesture differences, medical biases, and individual norms and values). Benefits of cultural competency include aspects such as a greater understanding of patient expectations. When organizations have greater cultural competency, they gain a greater economic market share. Additionally, patients benefit through reduced medical error rates and enhanced preventative care programs. Lastly, communities benefit in terms of enhanced trust and a feeling of inclusion that promotes health care responsibility for self and the community.

The Joint Commission updated the cultural competency standards in 2010 to improve access to and quality of care for all patients. These standards are intended to provide guidance for organizations as they work to address the needs of all patients (The Joint Commission, 2011). Despite these very clear standards, health care organizations continue to see disparate outcomes due to implicit biases in health care workers. “Implicit bias refers to prejudicial attitudes towards and stereotypical beliefs about a particular social group or members therein. These prejudicial attitudes and stereotypical beliefs are activated spontaneously and effortlessly, which often result in discriminatory behaviors” (Hagiwara et al., 2020, para. 1).

· Give an example of an explicit and an implicit bias in health care. The example of systemic biases that may occur in policies (e.g., those held by insurance companies, federal and state mandates, etc.).

· Discuss the role biases have on patients’ perception of their access to and quality of health care.

· Identify three initiatives that can be taken to overcome implicit biases in a health care organization.

· Explain how your initiatives will reduce implicit bias.

300 words

APA Formatting

One Credible Source